Privacy Policy

This privacy policy describes the personal data collected or generated (processed) when you use the website or the app of ETERNAL INNOVA S.L. It also explains how your personal information is used, shared and protected, what options you have in relation to your personal data and how you can contact us.

Who is responsible for the processing of your personal data?

The company ETERNAL INNOVA S.L, provided with CIF B- 98932460, and with address in Paterna (Valencia), Calle Ciudad de Elda nº 4-b, Fuente del Jarro Industrial Estate.

The information and personal data that you voluntarily provide us through the forms of this website or through the form, will be incorporated into files owned by ETERNAL INNOVA SL, provided with CIF B- 98932460.

The purpose of this file is to manage the services that ETERNAL INNOVA S.L. offers through its website, and properly manage orders and purchases that you can make through this website or your App.

What Personal Data We Collect and when?

In order to provide you with the products or services that you request, we will ask you for certain personal information. For example, when you make purchases, contact our consumer services, request communications, create an account or use our Website or App.

This personal information includes your:

Contact information, including name, email, telephone number and shipping and billing address; access and account information, including username, password and unique user ID; personal information including sex, hometown, date of birth and purchase history; payment information or credit card; images, photos and videos; personal preferences including your wish list, as well as marketing and cookie preferences.

When interacting with our Websites, certain data is automatically collected and shared from your web browser or mobile device. More information on these practices is included in the next section of “Cookies and Plugins” of this privacy policy. These data include:

Device identifiers, call status, network access, storage information and battery information; and Cookies, IP addresses, reference headers, data that identify your web browser and version, and visit counters and web tags.


We comply with the regulations and do not allow minors to register on our Website or App when they are below the legal limit of the country in which they reside.

Why and how do we use Your Personal Data?

We use your personal information as follows:

To Provide the Functions of the Website, App and Services Requested.

When you use our Website or App, we will use your personal information to provide you with the product or service you request. For example, if you make a purchase; or participate in an event or promotion, we will use the contact information you provide to communicate with you about the purchase, event or promotion. If you contact our consumer services, we will use information about you, such as the delivery or payment information, or the product you have purchased, in order to help you solve a problem or question.

To Communicate Information about our Products, Services, Events and for Other Promotional Objectives.

If you are a current customer (for example, if you have placed an order with us), we may use the contact information provided to send you marketing communications about similar products or services, where permitted by applicable law (unless you have waived this ). In other cases, we will ask for your consent to send you marketing information. We may use the information you provide us, as well as information about other products or services – such as your use of the ETERNAL INNOVA SL website or the App, your visits or purchases made, your participation in events and contests to personalize communications about products and services that may be of interest to you.

To Operate, Improve and Maintain our Business, Products and Services.

We may use the information you provide us to operate our business. For example, when you make a purchase, we can use that information for accounting, auditing and other internal functions. For another example, we may use data about how you use our products and services to improve your user experience and to help us diagnose technical and service issues, as well as to administer our Website or App.

To protect Our Property or Security or Own or Third Party Rights.

We may also use your personal information about how you use our Website or App to prevent or detect fraud, abuse, illegal use, violations of our Terms of Use, and to comply with court orders, governmental requests or applicable laws.

For General Objectives of Research and Analysis.

We use data about how our visitors use our Website or App and services to understand the behavior or preferences of customers. For example, we can use information about how visitors of ETERNAL INNOVA S.L search and find products to better understand the different ways of organizing and presenting product offers in our store.

Other purposes

We can also use your personal data for other purposes and, for this, we will provide you with a specific notice at the time of collection and obtain your consent when necessary.


For the processing of your personal data, our legal basis depends on how you interact with our Website or App.

When you buy ETERNAL INNOVA S.L products from our Website or App, we need your personal data to fulfill our contract with you. For example, we will need your bank and contact information for the delivery of your order.

We also rely on other legal bases, such as our legitimate interests as a company, the fulfillment of a legal obligation or the protection of your vital interests.

Exchange of Your Personal Data

ETERNAL INNOVA S.L shares your personal data with:

Third party providers of services that process personal data on behalf of ETERNAL INNOVA SL, for example, to deal with credit cards and payments, deliveries and deliveries, host, manage and service our data, distribute emails, investigate and analyze, manage promotions of brands and products, as well as managing certain services and functions. When using services provided by a third party, we will agree that you are required to establish technical and organizational measures to protect your personal data.

Other third parties to the extent necessary to: (i) comply with a government request, court order or applicable law; (ii) prevent illegal uses of our Websites and Apps or violations of the Terms of Use and the policies of our Websites and Apps; (iii) defend against third-party claims; and (iv) assist in the prevention or investigation of fraud (eg, counterfeiting).

To any other third party as long as you have given your consent.

We may also transfer the personal data we have about you in the event that we sell or transfer all or part of our business or assets (including in the event of reorganization, spin-off, dissolution or liquidation).

Protection and management of Your Personal Data

Encryption and Security.

We use a variety of technical and organizational security measures, including encryption and authentication tools, to maintain the security of your personal data.

International transfers of your personal data

Some of the recipients of the data with which ETERNAL INNOVA S.L shares your personal data may be located in countries other than the country where your personal data was originally collected. It is possible that the laws of these countries do not offer the same level of data protection as the country in which you originally provided your data. However, when we transfer your personal data to recipients in other countries we will protect that personal data as described in this Privacy Policy and in accordance with the applicable legislation.

We take measures to comply with the legal requirements for the transfer of personal data to recipients in countries outside the EEA or Switzerland. We use a variety of measures to ensure that your personal data transferred to these countries receive adequate protection in accordance with data protection regulations; this includes signing the EU Type Contractual Clauses, verifying that the recipient has adopted the binding clauses of the company or has adhered to the Privacy Shield between the EU, the US and Switzerland (EU-US and Swiss-US PrivacyShield). When personal data is transferred within ETERNAL INNOVA S.L, we use an intra-group data transfer agreement.

Conservation of your personal data

Your personal information will be kept for as long as it is necessary to carry out the fulfillment of the purposes established in this privacy policy (unless the legislation requires a longer conservation period). In general, this means that we will store your personal data while you keep your account at ETERNAL INNOVA S.L. For personal data related to the purchase of products, we will keep the data longer to comply with legal obligations (such as tax obligations, purchase and sale obligations and for guarantee purposes).

Your rights in relation to your personal data

You have the right to request: (i) access to your personal data; (ii) an electronic copy of your personal data (portability) (iii) the correction of your personal data if they are incomplete or inaccurate; or (iv) the deletion or restriction of your personal data in certain circumstances offered by law. These rights are not absolute. When we have obtained your consent for the processing of your personal data, you have the right to revoke your consent at any time.

We also inform you that with respect to such data, you may exercise the rights of access, rectification, cancellation and opposition, in the terms established in the current legislation, by writing to ETERNAL INNOVA SL, provided with CIF B- 98932460, and with address in Paterna (Valencia), Calle Ciudad de Elda nº 4-b, Fuente del Jarro Industrial Estate, or through the contact form ,.

Waiver of commercial communications

By accepting this Privacy Policy, the user expressly authorizes ETERNAL INNOVA S.L. to send you communications to keep you informed about matters related to the activity of ETERNAL INNOVA S.L. and to the services provided through The user expressly authorizes ETERNAL INNOVA S.L. to send you regular emails with information about the different sessions or sales campaigns, present or future, that you organize through

Likewise, the acceptance by the user of this Privacy Policy implies the provision of his express consent for ETERNAL INNOVA S.L. may send you advertising or promotional communications by email or other equivalent means of communication, in the terms established by Law 34/2002 on Services of the Information Society and Electronic Commerce.

If you have an account with ETERNAL INNOVA SL, you can stop receiving advertising communications from ETERNAL INNOVA SL, by writing to ETERNAL INNOVA SL, provided with CIF B- 98932460, and with address in Paterna (Valencia), Calle Ciudad de Elda nº 4-b, Fuente del Jarro Industrial Estate, or through the contact form

Another questions

The user guarantees the authenticity of all data communicated through and the app, and will keep updated the information provided to correspond at all times with reality, being the only responsible for false statements or inaccurate that you make, as well as the damages caused by it to ETERNAL INNOVA SL or to third parties.

ETERNAL INNOVA S.L. is not responsible for any errors or omissions that may be contained in this website, nor assumes any liability arising from the incorrect, inappropriate or illegal use by the user of the information appearing on the websites of ETERNAL INNOVA S.L

The texts, images, comments and other content included in this website are the exclusive property of ETERNAL INNOVA S.L. Any act of transmission, distribution, assignment, reproduction, storage or total or partial public communication must have the consent of ETERNAL INNOVA S.L

Changes to our Privacy Policy

The applicable law and our practices change over time. If we decide to update our privacy policy, we will post the changes on our Website. If we materially change the way we treat your personal information, we will provide you with prior notice or, when legally necessary, we will request your consent before making such changes. We strongly recommend that you read our Policy and be kept informed of our practices.

This Policy was last modified in May 2018.


ETERNAL INNOVA S.Lecaba information, which may include personal data, your browser when you use our Websites. We use a variety of methods, such as cookies and pixel tags to collect this information, which may include your (i) IP address; (ii) unique identifier of cookies, information of cookies and information on whether your device has software to access certain functions; (iii) unique identifier of device and type of device; (iv) domain, browser type and language, (v) configuration of the operating system and system; (vi) country and time zone; (vii) web pages visited previously; (viii) information about your interaction with our Web Pages, such as click behavior, purchases and indicated preferences; and (ix) access times and reference URL.

Third parties may also collect information through the Website through third-party cookies, plug-ins and widgets. These third parties collect data directly from your web browser and the processing of this data is subject to their own privacy policies.

We use cookies and pixel tags to track the use made by our customers of the Website and to understand the preferences of our customers (such as country and language options). This allows us to offer services to our clients and improve their online experience. We also use cookies and pixel tags to obtain aggregate data on the traffic and interaction of the Website, in order to identify trends and obtain statistics so that we can improve our Websites. There are generally three categories of cookies used in our Web Pages:

Functional: These cookies are necessary for the basic functionality of the Website and, therefore, they are always enabled for it. These include cookies that allow you to be remembered while browsing our Web Pages in a single session or, if requested, from session to session. They help to make possible the process of purchase and payment, as well as to attend safety issues and in accordance with the regulations.

Performance: These cookies allow us to improve the functionality of our Website by tracking usage. In some cases, these cookies improve the speed with which we can process your request and allow us to remember the preferences of the web page you have selected. Rejecting these cookies can generate badly adapted recommendations and a slow performance of the website.

Social networks and Advertising: Social network cookies offer you the possibility to connect to your social networks and share the content of our Website through social networks. Advertising cookies (from third parties) collect information to help you better adapt advertising to your interests, both inside and outside of our Websites. In some cases, these cookies involve the processing of your personal data. Rejecting these cookies can generate advertising that is not so relevant to you or that can not link effectively with Facebook, Twitter or other social networks and / or that does not allow you to share content on social networks.

You can always change your preferences by visiting the “Cookies Settings” section at the end of each page of our Web Pages.

To obtain a complete and updated summary of each third party that accesses your web browser (through Web pages or otherwise), we recommend that you install a web browser plugin designed for this purpose. You can also choose to have your computer warn you each time a cookie is sent, or you can choose to turn off all cookies. This is done through the browser settings in each browser and device you use. Each browser is a little different, so look in your browser’s Help menu to know the correct way to modify your cookies. If you disable cookies, you may not have access to many features that make our Websites and Apps more efficient and therefore, some of our services will not work properly.